City Life: Summer 2012
Originating from Denmark, The Humor clothing brand presents an exciting opportunity to experiment, have fun and really send your look into the 22nd century. The new collection has many influences including Tokyo street fashion, the metropolitan underground music scene to your grandad’s old sweater. Humor is mostly appealing to the generation of young, hip and trendy men who’re looking to define their individuality.
Although gaining momentum, Humor clothing is still a relatively rare sight on British streets…which is great news for anyone wanting to stand out from the crowd! According to the brand’s website, the ethos behind Humor clothing is “Sampling, silhouette and a confident, international style” and their entire range draws upon a variety of styles from across the globe to offer a what could be described as a European take on Japanese street style. Humor clothing range as it is genuinely a brand that you can comfortably wear from head-to-toe, safe in the knowledge that you can look cutting edge without taking on the appearance of a label junkie!
And the entire Humor collection, from beanie hats to basketball-style boots, has been designed to allow the wearer to mix and match and create their own unique look.The patterns and styling on the T-shirts, shirts and knitwear seem to be inspired by the hippy way of life. Humor Clothing takes forward-thinking electronic music as one of its biggest sources of inspiration, mirroring the bright, energetic rhythms and synthetic textures in their unique designs. Humor’s bright colours and oversized cuts are show the quality of the material and the quality of the fit. The Santiago jeans in particular are constructed from high quality denim, sit nicely on the waist and the leg tapers perfectly. The cut is so good that the drop crotch doesn’t seem ‘anti-fit’ at all and there’s a good chance that you’ll not want to go back to your standard denims.
The Humor collection is a mixture of historical era, world images and underground music, originating especially in electronic music. Humor Jeans have designed and manufactured a wide range of compelling jeans which have been incredibly popular for perfecting the urban American ‘low crotch’ look and feel. yet they are made for adventurous and fearless, young fashion lovers and look great when paired with any of Humor clothing’s t-shirts or shirts.
Many Celebrities chose to wear Humour. JLS wore Humor Santiago jeans in the video for their single One Shot. The all-conquering R&B act have always dressed with a close eye on where it’s at, style-wise – and for them, this Danish label is right on the button. Elsewhere in the music world, grime artist Tinie Tempah wore Humor clothing. Koko Pop. Rio Ferdinand, David James and Jermain Defoe have also been seen & photographed wearing Humor
Overall, Humor has a great reputation and some very exciting designs which has encouraged many leading designers to get rid of their out of box thinking and forced them to experiment with flamboyant patterns and colours.
Humor at Love Clothing
Humor Santiago Drop Crotch Trousers Blue Purple
Humor Santiago Drop Crotch Trousers Go Grey