Vero Moda Back to the 60's with Alexa Chung A/W 2012

Alexa Chung: Vero Moda 2012

Alexa Chung has just added another role to her extensive modelling CV – the British model is the face of Vero Moda‘s autumn/winter 2012 campaign, shot in London.

The 28-year-old is snapped wearing vintage style pieces for the rich, leafy campaign, which harks back to the 1960′s. In her signature collared shirts, tweed jackets and black ankle boots, Chung poses around the streets of London looking so hip it almost hurts.

Alexa Chung is back again to front the new Autumn/Winter 2012 campaign for Vero Moda, after appearing in the Spring/Summer 2012 earlier this year. The British socialite has channelled her inner Sixties screen goddess again for her latest modelling job. 

Photographed in London, the campaign was inspired by one of Chung's style icons, Jane Birkin. Donning a variety of pieces from the Dutch retailer, Alexa models houndstooth print trousers and boucle knits to a cocoon-shaped coat, high-waisted shorts and a white broderie anglaise shirt.

Asked to describe either a specific feeling or look when styling herself for shoots. "These are the people who inspire me: Keith Richards, Anita Pallenburg, George Harrison, Kurt Cobain, Marianne Faithful, Alice in Wonderland, Minnie Mouse, Grayson Perry," she said.

Using the idea of styling a Vero Moda flapper dress with boots and opaque tights, Alexa was also asked how she would dress up such an outfit. "I usually don't go for dressing things up as I like to dress things down, hence the boots and opaques which would be very simple. But if i were to dress up the flapper dress it would be with a statement cocktail ring, ballet pumps and a ribbon in my hair."

Just some of our Vero Moda at Love Clothing...

Vero Moda Emmas Dots Short Dress Navy  

Vero Moda Lola Short Skirt with belt Black Pink   

Vero Moda Florences Top Snow White   

Alexa Chung....

Yay! One For the Girls....Sinstar

Sinstar: The Escape

Sinstar‘s gearing up for warmer weather with their SS 2012 Collection called ‘The Escape.’ The brand continues to display their punk rock influences by incorporating gritty, neutral palettes and distressed looks to give off a gnarly, but stylish vibe.These boys have come a long way since playing in a band (Rio) together. 

Unbelievably they have no business or design training, yet time after time their knocking our socks of with their simple but striking designs. Fitting right into the scene, their graphics and slogan tees are nothing short of impressive and the duo are certainly leaving their mark. It’s hard to believe the team have been working on the brand for less than two years.

Once again the boys are taking inspiration from the punk, rock, metal, and skating scenes – it’s what they know and love and it’s certainly working.

And good news for the girls – finally they get a women’s collection. And about bloody time! This new foray sees the welcome addition of female friendly clothing, because lets face it, there are only so many times your girlfriend can steal your clothes. It’s typical Sin Star through and through, but with a feminine touch, including a range of tops and the most amazing fringed tee/dress. And to make things even better, this new campaign is fronted by the ridiculously stunning Mimi Wade, the blue-haired bombshell herself. She’s coupled with model Ben Palmer to front this exciting new range.

SinStar clothing may have been the result of two tour-weary guys trying to make some money from the back of a van, but these days the company is a triumphant success and a standalone business venture. The simple idea entertained by so many has evolved into something else entirely and we cannot wait to see where these boys end up.

Our collection of Sinstar at Love Clothing

Sinstar Live Fast Vest Pink   

Sinstar Faith Vest Fade Black   

Sinstar God Damn Sinner Vest Mist Grey   

£30

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